How do I choose good keywords for my website?
Choosing good keywords for your websites is a skill that all online marketers need to master. If you build up webpages without checking that they have relevance to what people are looking for then they will not always be able to find your information. The type of website you own and what you want people to do when they visit should be taken into account as this will affect how you choose keywords.
There will be different motives for someone who is searching for a videos on gardening and someone else who wants the latest Coldplay track to download. One website will have information while the other has a specific product for download. Of course the person looking for information may like what you have and buy it but they didn’t know what your product was when they began their search.
This is how you should use the keywords. Choosing good keywords helps you to target what people are searching for. There are 2 ways to choose keywords. You can subscribe to keyword discovery or any of the other paid research keyword websites. This will very quickly give you search results and competition for keywords. The second way id to use the google external keyword tool with search count to work out the good keywords. This method will take you a lot longer but it is free.
Finding good keywords means that you must find phrases that have high search numbers with low website competition. If the niche has low searches in general then you will find good keywords quite easily. But for large niches such as fitness and health they can be very hard to find. I look for search volume above 600 per month and with less than 30,000 websites competing for the keyword phrase. If you use these keywords in your website content then more people will find your pages through searching.
This is a bit of an oversimplification of a big topic. You can find more answers to the question how do I choose good keywords for my website by going to the mega article website.
